As a cross-border e-commerce practitioner, leveraging the PonyBuy spreadsheet is a strategic move to identify potential bestsellers among Nike sports gear on the PonyBuy website. By analyzing various data points such as sales growth rate, user review ratings, and combination purchase rates with other products, one can pinpoint items that have the potential to become hot-selling products.Step 1: Accessing the PonyBuy SpreadsheetBegin by accessing the PonyBuy spreadsheet through the provided link: PonyBuy Spreadsheet. This comprehensive tool offers a wealth of data that can be used to make informed decisions about which Nike products are likely to be in high demand.Step 2: Analyzing Sales Growth RateWithin the spreadsheet, focus on the sales growth rate of different Nike sports gear series. Look for items that have shown a consistent upward trend in sales over time. This indicates a growing market interest and potential for the product to become a bestseller.Step 3: Reviewing User FeedbackPay close attention to the user review ratings. High ratings and positive feedback are strong indicators of customer satisfaction, which can lead to increased word-of-mouth marketing and repeat purchases. Products with excellent reviews are more likely to become popular among consumers.Step 4: Examining Combination Purchase RatesAnalyze the combination purchase rates to understand which Nike products are frequently bought together with other items. This data can reveal hidden opportunities for cross-selling and upselling, which can boost overall sales and help identify complementary products that could become bestsellers.Step 5: Incorporating Sports Events and TrendsKeep an eye on current sports events and fashion trends. Products that align with these trends or are associated with popular events are more likely to capture the attention of consumers and become bestsellers. For example, if a major sports event is coming up, related Nike merchandise could see a surge in demand.Step 6: Filtering for Potential BestsellersCombine all the data points to filter out the products that have the highest potential to become bestsellers. Look for items that excel in multiple categories, such as high sales growth, positive user reviews, and strong combination purchase rates. These are the products that are most likely to take off and become popular among consumers.ConclusionBy using the PonyBuy spreadsheet effectively, you can uncover the hidden gems among Nike sports gear and capitalize on the potential bestsellers. This data-driven approach ensures that you are making well-informed decisions that can lead to increased sales and success in the competitive e-commerce market.